Credit: Tristan Vince
Local community support is essential if we are to save the rhino. Rural villages around park borders are precisely the areas from which the criminals involved in trafficking wildlife products try to recruit people to assist them. That is why we fund conservation education programmes that are directly protecting rhino populations.
We want to make sure that wildlife benefits everyone. We champion community-led conservation, so people living near rhinos are inspired to protect wildlife and feel a sense of ownership for their natural heritage.
"I think the programme really helps us achieve something we can’t through law enforcement or anti-poaching practices. Kids absorb messages easily and then pass this learning onto other children and adults. They are telling people that rhinos are beautiful, that black rhinos are incredible, that black rhinos need saving and that you shouldn’t poach because it’s bad for the ecosystem."
Where we work
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Stories from our work
Ensuring that children in Tanzania grow up with black rhinos
Rafiki wa Faru, meaning ‘friend of rhino’ in Swahili, is an environmental education initiative within Mkomazi National Park, Tanzania. Schools from 14 surrounding villages learn all about rhinos – in the hope that Mkomazi’s rhino population will never again be wiped out by poachers. In 2017, the project helped to pay for 30 bus visits into the National Park, reaching 866 learners and giving out 910 Activity Booklets.
Teaching children to love rhinos in Zambia
This award-winning environmental education programme in Lolesha Luangwa is teaching children to love rhinos at North Luangwa National Park, in Zambia. In 2017, our funds went towards 351 lessons delivered across local schools, 1,950 Activity Booklets and 30 Conservation Guides for teachers.
Meet Claire, the Technical Advisor, looking after rhinos in Zambia
Claire lives in Zambia’s North Luangwa National Park with her husband Ed Sayer, and their three children. Ed and Claire joined the North Luangwa Conservation Programme just after the first black rhinos had been reintroduced to the Park in 2003, having previously been wiped out by poachers throughout the 70s and 80s.