Credit: Tristan Vince
People and Communities
It takes more than high security and habitat protection to ensure that rhino populations thrive.
People are at the heart of rhino conservation and are critical to its success. We support programmes that ensure conservation brings benefits to the people living within and nearby rhino landscapes.
We want to make sure that wildlife benefits everyone. We champion community-led conservation, so people living near rhinos are inspired to protect wildlife and feel a sense of ownership for their natural heritage.
Working closely with the people on the ground, we can understand much more about rhinos and how to best protect them. We support specific programmes, such as Mazingira Yetu in Borana Conservancy, Kenya, that does exactly that, enabling people of all ages to connect with nature, whilst championing the core values that help make rhinos, other wildlife and their landscapes, safer.
